o Assistant manager of Sherman Oaks location of Free People with a focus on developing visual merchandising and display coordination as well as employee development and recruitment.
 o Responsible for opening store and closing store and all cash-handling procedures.
 o Using retail math to map out daily payroll percentages and store sales goals based on location.
 o Working with customers to ensure a positive shopping experience and maximizing each sale based on customer needs.
 o Checking in new merchandise shipments, preparing items for the sales floor and placing merchandise based on district and company merchandising directives.
 o Partnering with Visual Manager for weekly floor resets as well as refreshing floor and display for monthly and seasonal floor moves.
 o Assembling display based on company directives including painting, using power tools, hanging shelves and installing window and floor displays.
 o In charge of recruiting, interviewing and onboarding new employees. Responsible for training new floor and management employees on company policy and procedures after onboarding process.

o Product photographer, back end web developer and social media coordinator for large, well established local shoe company in Portland, OR.
 o Responsible for new product inventory and photographing accordingly, using company photo studio and Nikon D3200. Created a system for photographing and cataloguing all merchandise efficiently and accurately while coordinating a photo-editing and uploading schedule with Web Store supervisor.
 o Utilized Adobe Photoshop to edit all photos to company guidelines, uploaded to ECI Merchandising system with product specs and description copy before uploading them to company website.
 o Strategized with web team and company owners to revive company social media presence via Pinterest, Instagram, Facebook, Polyvore, Yelp and Twitter using product photos and relevant topics to increase local and national customer interest.
 o Monitored online algorithms to diagnose in-store customer service opportunities. Presented results to company owners to formulate an action plan to address opportunities and improve customer satisfaction. Led implementation through customer service workshops and store meetings.
 o Partnered with owners to work directly with vendors to create product deals to increase sales. Held store meetings to educate staff on special product deals. Developed ads and social media posts accordingly to boost customer awareness of highlighted products.

Product Photographer/Social Media Coordinator

o Managed multiple projects for local clothing designer with international warehouse distribution and development of flagship location.
 o Responsible for all wholesale orders and accounting. Processed and managed resolution for all accounts payable and receivable. Converted all orders to invoices to be sent in three separate deliveries each season from both Canada and the United States. Acted as a communications liaison between owner and customers, manufacturers and wholesalers.
 o Collaborated with owner and design team for company ads, store events and off-site event participation.
 o Oversaw all product photography, photo shoots and branding campaigns for online sales and social media: merchandise, style and propping. Made sure all photography, social media and merchandising complied with company guidelines.
 o Conceptualized pop-up shop with owner and design team, developing merchandising directives and customer service guidelines to be carried out by store sales team.
 o Trained all sales employees to company standards and daily operations including consumer trends, customer needs and owner’s visual aesthetic.

Wholesale Accounts Manager/Store Manager

o Facilitated store openings in Portland, OR, Santa Barbara, CA and Brooklyn, NY. Responsible for staffing, training, store layout and merchandising.
 o Recruited, trained and developed personnel in all company standards and operations including visual
 presentation and execution.
 o Delivered all employee evaluations and stayed in direct compliance with Corporate Policies.
 o Designed new store layouts, racking systems and merchandising to best meet store needs.
 o Coordinated window displays to reflect each season’s trends. Trained merchandising liaisons to merchandise and create window displays to company standards.
 o Oversaw employee scheduling, payroll, time & attendance, bonuses, and register scores
 o Monitored sales history and trends, identifying areas of opportunity and quickly trouble shooting in order to grow the business and drive sales.
 o Developed and maintained strong relationships with Field Management as well as Home Office leadership in order to uphold store stock levels that catered to customer demographic.
 o Embodied an extensive knowledge of fashion brands and labels from low to high end as well as current trends on both the east and west coasts.

Store Manager

o Played an integral part in the successful development and management of Blue Boutiques in Portland, OR and Bend, OR.
 o Developed successful weekly ad campaign for store openings and monthly gallery shows by working within company owner’s desired aesthetic and within company guidelines.
 o Coordinated monthly artist installations at Portland locations and handled all marketing, social media and weekly ad placement. Worked with media vendors to purchase ad space and create a successful campaign for a small business.
 o Partnered with company owner in the hiring and scheduling of contractors for store build outs and racking systems for store openings in two separate markets.
 o Oversaw clothing and accessory orders with vendors based on desirability, selling capabilities and budget. Worked with reps to tailor orders for customers in different markets while maintaining Blue aesthetic and price point.
 o Managed daily operations including employee scheduling, payroll and register scores, with sales goals and reporting. Ensured all floor and windows displays were merchandised to company guidelines and directives.
 o Trained all new employees to company standards, register training, merchandise shipping and receiving, customer service expectations, as well as sales goals and daily responsibilities.

Bethany Anne

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