Make more from your RSUs

Automatically time trades to save on taxes, reduce losses and earn more per share.

Used by employees at
Why we built candor

We hated managing our own RSUs.

Candor is run and funded by ex Meta, First Republic, Google and Amazon folks.

We believe you shouldn’t have to hire a wealth manager, lawyer, accountant and therapist just to decide what to do with your RSUs.
How much should I sell?
Will I owe a lot of taxes?
Why is my stock falling?
Will I regret selling?
Stop losing money

Use an RSU trading algorithm.

Think us like a hedge fund in your pocket.

Automatically time trades to save on taxes, reduce losses and earn more per share.

How it works

Step 1

Hold your RSUs for the right price.

We’ll help you set a target price based on data from Morgan Stanley, Barclays, JP Morgan and others.
Taxes
-20%
Step 2

Sell at the right time to save taxes.

Keep more of your salary — save up to 20% on taxes.
Your Strategy
Step 3

Diversify or cash out

Our portfolios are designed to pay for themselves with 0% tax on rebalancing.
Try it out

Get clarity today

See your RSU projections
Play around with settings
Sign up only when you’re ready.
Become a client
now
Holding until your shares reach $415.

Better than trading on your own

No more trading windows

Sell immediately when the price is right — no more missed opportunities

Efficient, gradual trades

Spread out trades to get the best average price over time

Tax-efficient reinvestment

Swap your RSUs for an institutional-grade portfolio

See how much you could earn

Simple pricing made for humans

Without Candor

Hire 3 different experts

  • Accountant
  • Financial advisor
  • Security lawyers
Pay less, save more
Candor
All-in-one platform

Candor keeps your money safe

INSURED UP TO
$500k
Securities held at Apex Clearing are insured by SIPC. SIPC does not protect against investment losses. Learn what SIPC covers
Registered with the Securities and Exchange Commission (SEC)
Bank-level encryption, compliance and risk controls
Member of National Association of Stock Plan Professionals

Your brightest peers’ advice on how to protect your earnings

Diversify. Don’t want to get caught holding the bag when the party ends.

Employee on Blind

Never hold RSUs — always diversify.

Employee on Blind

Trust me, as a guy who spent 20 years at MSFT riding the wave of stock splits on he 90s, before joining AMZN, this stock appreciation won’t last... Diversify.

Employee on Blind

Your brightest peers’ advice on how to protect your earnings

Diversify. Don’t want to get caught holding the bag when the party ends.

Employee on Blind

Never hold RSUs — always diversify.

Employee on Blind

Trust me, as a guy who spent 20 years at MSFT riding the wave of stock splits on he 90s, before joining AMZN, this stock appreciation won’t last... Diversify.

Employee on Blind

Diversify. Once you get rich, the only way to stop being rich is if you concentrate your wealth in something that fails.

Employee on Blind

You presumably still have a large amount of money in unvested stock, which already exposes you to price movements. Sell and diversify

Employee on Blind

You wouldn't advise a friend to keep all their money in one stock, so why would you?

Frequent questions

General
10b5-1 trading plans
Taxes
Portfolios
How is Candor different?
Security

How does it work?

Candor helps you sell and re-invest your RSUs. It works in 3 steps:

  • RSU trading algorithm: sell RSUs at the best time, without trading windows.
  • Tax savings: Candor's algorithms automatically time your trades so you pay less in taxes.
  • Diversify or cash out: your proceeds can be re-invested into one of 4 BlackRock portfolios. More about portfolios

When you get set up with Candor, our algorithm will analyze your RSUs and recommend the best options for you. Get started here.

How much does it cost?

What's a 10b5-1 plan?

Who is Candor?

Is Candor a fiduciary?